Search the way buyers think
A steel buyer shops by grade and section, a fragrance buyer by collection. Navigation follows the buyer's vocabulary, not the database's.
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E-commerce websites built around how your buyers actually shop.
An online store on Next.js, from catalogue structure to checkout: product pages that answer the questions buyers ask before paying, search in their vocabulary, and payments or quote requests that arrive complete.
E-commerce development: what is included
- Catalogue structure: categories, filters, and product pages organised around how buyers search
- Product pages that answer specs, sizes, delivery, and returns before the buyer has to ask
- Checkout or quote flow, with payment signing and secrets kept on the server
- Product, category, and breadcrumb structured data shipped with the templates
- Filtered and sorted URLs kept from competing with the category pages in search
- Mobile speed and accessibility verified on the live store, then written handover
E-commerce development: what gets decided first
A quote is a checkout too
For trade buyers a complete request for quote is the conversion, so it sits next to every product with the context sales needs to price it.
Payments signed on the server
Signatures, keys, and payment payloads never reach the browser, and diagnostic logs never record them.
E-commerce development in 5 steps
Map the catalogue
Products, categories, variants, and the filters buyers need, written down before design, along with every URL a store being replaced already ranks for.
Decide where products live
Hosted platform, headless WordPress and WooCommerce, or a catalogue in the site itself, chosen by who updates products and how often.
Design the buying path
Product page, cart or quote request, and checkout designed as one path, with delivery and returns answered before the buyer has to ask.
Build with payments server-side
Checkout or quote flow wired to your payment provider and inbox, with product structured data shipped in each template.
Verify and hand over
Test orders end to end, mobile speed and accessibility checked on the live store, then written notes on managing products.
Two stores you can check for yourself.
One sells steel to trade buyers who want a quote, the other sells fragrance to shoppers who want to browse. Both are live and open to inspect.
Metal stockholder, United Kingdom
Stainless & Aluminium
A trade catalogue for a stockholder with 10 locations: grade-first product search, a weight calculator for buyers who need a rough figure before asking for a price, a quote path close to every product, and a Worldpay checkout.
Luxury fragrance retail, UAE
Zahar Fragrance
A storefront built around collections and product storytelling, with account and wishlist flows and responsive shopping throughout.
E-commerce development: questions
How much does an e-commerce website cost?
Stores are scoped individually, because catalogue size, the payment provider, and the systems the store has to talk to move the price more than the design does. Send the product count, the payment provider you already use, and anything the store must sync with, and a useful range is usually possible from that alone.
How long does it take to build an online store?
A focused website takes three to six weeks, and integration-heavy builds commonly take six to twelve weeks. Where a store sits in that range depends on the catalogue and the systems it connects to, and the schedule is agreed in writing before the build starts.
Which payment providers can you integrate?
Usually the one you already hold a merchant account with. The integration is built server-side: signatures and keys are created on the server, never in the browser, and logs never record them. The Stainless & Aluminium checkout runs on Worldpay, and the debugging of its signature mismatch is written up on the blog.
Can you build a B2B store with quote requests instead of checkout?
Yes. For trade buyers the quote is often the real checkout. On the Stainless & Aluminium site the request-for-quote path sits next to every product, with the grade, section, and depot context the sales team needs to price it, so the enquiry arrives complete instead of starting an email thread.
Can you move my WooCommerce store to Next.js without losing product rankings?
Yes, and it is a migration first and a build second: every indexed product, category, and image URL gets a row in the redirect map before launch. The WordPress to Next.js migration page covers the WooCommerce specifics.
Will my product pages show up on Google?
They are built to. Each product page ships with its title, description, canonical, and structured data in the same template, and filtered or sorted category URLs are kept from competing with the main category page. Where a page ranks still depends on your competition and content, so nobody can honestly promise a position.
Who manages the products after launch?
Your team. Before the build we decide where products live: a hosted commerce platform, headless WordPress and WooCommerce if your team already knows wp-admin, or a simpler catalogue inside the site. That choice changes the architecture, so it is made first.
Tell me what you need built.
A couple of sentences is enough to start. I reply within one business day.